Always Find: A Playful Font for Creative Projects
There I was, staring at a blank brand board, trying to figure out how to make the logo stand out without being too loud. That’s when I stumbled on Always Find. It felt like the missing piece of a puzzle I didn’t know I was solving. This playful sans serif font from EdricStudio has a unique charm that immediately caught my eye, especially with its bold strokes and whimsical character design.
Always Find for Brand Identity and Logo Design
When working on a new branding project, the font choice can make or break the visual identity. Always Find is one of those fonts that feels both modern and nostalgic, making it perfect for a small café or a boutique shop looking to create a warm, inviting brand presence. Its two styles—Regular and Italic—offer flexibility, allowing me to play with different typographic hierarchies without sacrificing consistency.
The boldness of every character gives it a strong presence, which is great for headlines and logos. I remember testing it on a coffee shop mockup, and the way the text sat on the page felt just right—friendly yet professional. It’s not overly casual, but it doesn’t feel stiff either. That balance is key when designing for a local business that wants to feel approachable but still credible.
Always Find for Packaging Design and Product Labels
One of the first places I used Always Find was on a product label for a handmade soap brand. The font’s playful nature matched the organic, artisanal vibe of the products. I paired it with a clean serif font for the ingredients list, creating a nice contrast that kept the design from feeling too busy.
The font’s bold strokes made it easy to read even in smaller sizes, which is crucial for labels that might be viewed from a distance. I also appreciated the way it looked on a sticker mockup—I could see it working well on packaging, signage, and even promotional materials. It adds a sense of personality without overwhelming the message.
Always Find for Social Media Graphics and Web Headers
As a designer, I often need to create social media content that grabs attention quickly. Always Find has proven to be a reliable choice for Instagram posts and Facebook banners. Its distinct shape makes it stand out in a feed full of generic typography, and the Italic style adds a touch of elegance when needed.
I’ve used it for website headers on a few client projects, and it worked well as a display font. It doesn’t interfere with readability, even when used in large sizes. The font’s personality comes through without being distracting, which is exactly what you want for a headline that needs to communicate something memorable.
Always Find for Editorial Design and Print Materials
When working on a magazine layout or a flyer, the font’s versatility shines. It can handle short-form text effectively, making it suitable for captions, pull quotes, or sidebars. I once used it for a small event poster, and the way it interacted with the background and other design elements was impressive.
Its bold structure helps it hold its own against images or patterns, so it’s a good choice for editorial work where the text needs to be legible and visually engaging. The Regular style works well for body text in certain contexts, though I’d recommend pairing it with a more traditional sans serif for longer paragraphs.
Always Find for Display Typography and Accent Text
One of the things I love about Always Find is how it can serve as an accent font. Whether it’s highlighting a key phrase in a brochure or adding a unique touch to a business card, it brings a sense of fun and creativity without being over the top. It’s not the kind of font you’d use for long blocks of text, but as a highlight or a statement piece, it’s incredibly effective.
I’ve also found it useful for creating custom illustrations or hand-lettering effects. The font’s structure allows for some creative manipulation, and the boldness ensures that even when stylized, it remains readable. It’s a great tool for designers who want to add a personal touch to their work without relying on complex design software.
Always Find for Commercial Font Licensing and File Formats
When working with clients, it’s important to consider licensing and file formats. Always Find comes with two styles, which is helpful for different design needs. I’ve used it in various commercial projects, and the font’s licensing terms were clear and straightforward. It’s always good to check if a font supports multilingual characters, especially if the brand operates in multiple regions.
The file formats included with the font are standard, making it easy to integrate into design workflows. Whether I’m using it in Adobe Illustrator, Photoshop, or InDesign, the font performs consistently across platforms. For a designer, that kind of reliability is invaluable, especially when working under tight deadlines.
